Wasserman collaborated with music client Jack Harlow to bring his inaugural curated event, Gazebo Festival, to life in Jack’s hometown of Louisville, Kentucky. This was a cross-departmental effort within Wasserman — Brand Partnerships, Event Creation and Management, Jack’s Music Agents, and Tour Marketing — to develop an independently owned live event for Jack, a long-time passion project.
The festival featured 26 acts on two stages and highlighted some of Louisville’s local food and culture. The lineup was co-headlined by Jack Harlow himself, and included Wass Music artists, SZA, Omar Apollo, Amaarae, Channel Tres, and Ravyn Lenae.