Our involvement in the project spans a wide range of areas, ensuring that every aspect of delivery is planned and executed to the highest standard. This includes infrastructure planning to create world-class event environments, branding and wayfinding to provide a seamless and engaging experience for participants and spectators, working alongside international crew to maintain consistent operational excellence, and securing commercial rights to strengthen the project’s presence and growth throughout the region.
Since the partnership began in mid-2023, our team has played a pivotal role in driving expansion and elevating the brand across Asia. In just over a year, we have successfully delivered more than 30 events, each contributing to HYROX’s growing influence and visibility within the APAC region. Our expertise and commitment have been essential in establishing a strong foundation for future growth, with event locations already spanning diverse markets such as Singapore, New Zealand, South Korea, Taiwan, Thailand, Jakarta, Japan, and Hong Kong, among others. This broad footprint demonstrates not only the momentum of the project but also the trust placed in our team to deliver consistently at scale.