Aldar wanted to utilize their partnership with Manchester City to target fans in the key markets of UK, India, and the US to better understand key values, behaviors and preferences regarding real-estate investments in Abu Dhabi. We have delivered 3 data acquisition campaigns to date, aimed at growing the Aldar database, whilst gathering insights to achieve a better understanding of 3 of Aldar’s key markets. The campaigns have delivered a plethora of insights that can be used by Aldar to nurture high quality suspects, educating them on their offering and encouraging them to invest.

The results

  • 2.6M FANS REACHED

  • 35% OF ENTRANTS LOOKING TO INVEST IN ALDAR PROPERTIES

  • 16K+ ENTRIES FROM KEY MARKETS

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