Be it within the US or overseas, the Super Bowl or the London and European Games, we understand what makes NFL such a special sport for fans.
Our Charlotte team has worked with the Carolina Panthers since the team’s founding in 1995, providing services over the years that include halftime entertainment production, pre-game fan festivals and the management of the Panthers’ “Player Arrivals” before each home game. In 2020, that same team worked alongside the Super Bowl host committee in Miami for Super Bowl LIV, producing elements for Super Bowl Live, and a spectacular Fox Sports “South Beach Takeover.”
Across Europe we have played a key role in delivering the NFL’s International Series, working across both the London and Germany games to bring that unique American Football atmosphere to Europe through engaging event branding programmes.
Our partnership with the NFL London Games began in 2017 when we transformed Twickenham Stadium from the home of England Rugby into a spectacular NFL venue. Since then, we’ve worked at Wembley to develop authentic digital wayfinding, city dressing and fan engagement opportunities, reflective of the NFL brand. And over the past two years, we’ve been proud to take that immersive dose of Americana to both Munich and Frankfurt.
