April 4, 2024


A joint venture between Doublet and Wasserman Live will be responsible for the look and signage of the Olympic and Paralympic Games Paris 2024.

Doublet Wasserman has become an Official Supporter of the Olympic and Paralympic Games Paris 2024. The joint venture between these two leading event branding companies will be responsible for the look and signage of the Olympic and Paralympic Games Paris 2024.

Doublet – based in Lille – has more than 100-year’s experience in textile manufacturing, metal fabrication, dynamic display and digital printing. Wasserman Live boasts a rich history of delivering branding and signage at many of the biggest and most prestigious events in the sport and entertainment calendar.

The agencies will be combining their skills, experience, and market knowledge to produce, install, and decommission all elements of venue dressing at competition and non-competition venues. This remit includes adaptation and graphic deployment, as well as production, installation and decommissioning of the look and signage across all venues.

Doublet Wasserman is committed to contributing to Paris 2024’s second life objectives as part of its circular economy strategy.

The project will be led by Agathe Doublet, EVP at Doublet and Giles Stanford, Senior Director – Global Events at Wasserman Live.

Agathe Doublet said of the partnership and announcement, ‘It is a great privilege to have become an Official Supporter of Paris 2024. With the world’s gaze turning towards France, it feels like a seminal moment for the market, and we are thrilled to be a part of it. By combining our expertise and local knowledge, together with Wasserman Live’s extensive major event experience, we feel uniquely placed to deliver a solution that is fitting for this great occasion.’

Stanford echoed this sentiment, “We are excited to see this partnership come to fruition; our collective experience and resources will deliver a magnificent look across all the Paris 2024 venues creating some wonderful memories. Our approach is steered by our responsibility towards sustainable solutions to ensure our delivery is totally aligned with Paris 2024’s critical sustainability pledges.”

Doublet has developed expertise over the years in digital printing, textile manufacturing, and metalworking. Today, Doublet stands out as a partner and historical supplier to local authorities, businesses, and major French sports and cultural events.

Wasserman Live specialises in delivering branding and signage, custom fabrication, live event production and experiential operations across sports, music, entertainment and culture. Working with the world’s most iconic properties and brands, we elevate live events to make them unforgettable.

– Fanny Margoux ( – Communications, Wasserman
– Hannah Robertson ( – Marketing, Wasserman
– Christine Rachez ( – Marketing, Doublet

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